1. Overview

The Business Boardroom Limited. (“The Business Boardroom,”
“we,” “us,” and “our”) respects your privacy and is committed to protecting it
through compliance with this Privacy Policy (“Privacy Policy”). This Privacy
Policy describes how we collect and use your Personal Information when you
visit our website at

or otherwise use the Platform as described further in the

, and that you may provide in electronic messages to The Business
Boardroom.

Please read this Privacy Policy to understand our policies
and practices regarding your Personal Information and how we will handle it. If
you do not agree with our policies and practices, do not use the
Platform. By accessing or using the Platform, you agree and consent to
this Privacy Policy.

The Business Boardroom may change this Privacy Policy at any time, at its discretion.

Your continued use of the Platform
after we make changes is deemed to be acceptance of and consent to those
changes, so please check the Privacy Policy periodically for updates.

This Privacy Policy is subject to and governed by the The
Business Boardroom Terms of Service. The Services are part of the Platform and
are described further in the Terms of Service.

2. The Types of Information That The Business Boardroom Collects About You and How The Business Boardroom Collects Information About You

The Business Boardroom may collect two types of information
from you when you visit the Platform: Personal Information and Non-Personal
Information (collectively “Information”).

“Personal Information” refers to data by which you may be personally identified, such as name, email address, employer, job title and department, and telephone number. “Non-Personal Information” means data that is about you, but does not identify you specifically. If you do nothing during your visit to our Platform but browse, read pages, or view content, we will gather and store Information about your visit that does not identify you personally.

We collect Information:

Directly from you when you provide it to us. When you subscribe to a newsletter, create an account, make a purchase or request information from The Business Boardroom, we will ask for things like your name, contact, billing, shipping and communication information, and account ID or credentials in order to fulfill your request. If you set up an appointment with us through the Platform, attend a trade show or event, or otherwise contact us, you may also voluntarily provide similar information. If you submit any Personal Information about other people to us or to our service providers, you are responsible for making sure that you have the authority to do so and to allow us to use their Personal Information in accordance with this Privacy Policy (for example, by You asking for their consent). From third parties. We obtain information through partners, vendors, suppliers and other third parties. The parties from whom we obtain information are typically corporate enterprises (although some may also be educational or public enterprises) and they may be located in any of the locations in which we do business. These enterprises largely fall into the following categories: Advertising and marketing companies, data set and information vendors, public database providers, social media platforms, partners, providers of products or services, hosts or vendors at events or trade shows, research partners, or enterprises that use The Business Boardroom Services. We take steps to confirm that information we receive from these third parties has been collected with your consent or that these parties are otherwise legally permitted to disclose your Personal Information to us. We might also obtain information through a partner, or co-create datasets with a partner, as part of our business operations. This kind of data is used for work like improving the Platform and other The Business Boardroom Services, enhancing existing products and developing new capabilities and features. In some cases we combine Personal Information about individuals that we receive from multiple sources, including directly collected from you or through your use of the Platform. Automatically as you navigate through the Platform or during the time in which you utilise our Services. We collect information about how you interact with the Platform through the use of cookies, pixel tags, and similar technologies. 3. How The Business Boardroom Uses Personal Information It Collects About You and the Purposes for the Collection and Use

We use Personal Information that we collect about you or
that you provide to us for the following purposes:

For Functionality and Development of the Platform and The Business Boardroom. We use information to provide, offer, and personalise the Platform and other The Business Boardroom Services provided to you. Some information, like your IP address, is used to communicate with your device to provide network connectivity, measure usage levels of the Platform, diagnose server problems and provide security features. Other business purposes that depend on use of your information include data analysis related to testing, modifying, improving or developing new products, services and technologies, and to identify trends. Some Platform features may leverage artificial intelligence (“AI”) tools to enhance performance capabilities. We do NOT retain Personal Information to develop, improve, or train generalized AI or machine learning models, including user data provided via third party APIs, including but not limited to Google Workspace APIs. The Business Boardroom Platform’s use and transfer to any other app of information received from Google APIs will adhere to Google API Services User Data Policy, including the Limited Use requirements. We use cookies to make our websites and the Platform operate, work more efficiently, and provide analytic information. Technologies similar to cookies, such as pixel tags are also used in connection with the Platform. For Customer Support, Platform Updating and Reporting. The Platform may use information to provide The Business boardroom with updates and reports, and to check that the Platform is working properly. Update functions may automatically check your system to see whether files need to be refreshed, updated, or modernized, in order to provide you with the up-to-date security, versions, features, options and controls associated with your systems or devices. We rely on information to analyse performance and improve and maintain the Platform. We also rely on Personal Information you provide to us to provide you with customer support for the Platform and other The Business Boardroom Services, and to verify eligibility for promotional offers. For Business Operations. We use information to operate our business; for example, to perform accounting, auditing, billing, reconciliation, and collection activities. Other business purposes that depend on use of your Personal Information include crime or fraud monitoring and prevention, protecting our legal rights, and performing contractual obligations. We also use Personal Information to contact you to advertise, market and sell The Business Boardroom Services in accordance with your communications preferences. To Communicate. We use contact information to send messages; to provide The Business Boardroom Services; to respond to customer service requests; to provide alerts such as security updates or changes in our policies or about subscriptions that are ending; and to send marketing or informational materials like newsletters or white papers, in accordance with your communication preferences. We occasionally conduct surveys, or do focused research or studies which may require you to voluntarily share Personal Information in order to participate. These activities typically have additional notices that provide more information about the use of your Personal Information and to which you may be asked to consent. For Advertising and Marketing. We may use Personal Information collected from you, combined with information about what advertisements you viewed and other information we collect, to enable us to provide personalized content and to study the effectiveness of advertising and marketing campaigns. You may choose whether to allow or deny uses or sharing of your device’s location by changing your device settings, but if you choose to deny such uses or sharing, we may not be able to provide you with certain personalized The Business Boardroom Services and content on the Platform. For Statistical Purposes to Improve the Platform. We may compile Platform statistics into traffic reports, which help The Business Boardroom understand, anticipate, and respond to user needs. If we learn, for example, of heightened interest in certain aspects of the The Business Boardroom Platform, we are likely to highlight that information on the Platform home page. This Information helps us create a better overall experience for Platform users.

LEGAL BASIS FOR OUR USE (APPLICABLE ONLY TO EEA AND UNITED KINGDOM VISITORS):

If you are in the European Economic Area or
the United Kingdom, our legal basis for collecting and using the Personal
Information described above will depend on the Personal Information concerned
and the specific context in which we collect it.

However, we will collect Personal Information from you only
where we have your consent to do so, where we need the Personal Information to
perform a contract with you, where we have a legal obligation to do so, or
where the processing is in our legitimate interests (such as processing for
administrative purposes, direct marketing, product development or improvement,
preventing fraud or criminal acts and in support of information security) and
not overridden by your data protection interests or fundamental rights and
freedoms.

If we ask you to provide Personal Information to comply with
a legal requirement or to perform a contract with you, we will make this clear
at the time of collection. We will also tell you whether the requirement for
that information is mandatory and explain any consequences to you if you do not
provide the information.

Similarly, if we collect and use your Personal Information
based on our legitimate interests (or those of any third party), we will take
reasonable steps to provide clear notice and describe our legitimate interests.

The Business Boardroom is the Data Controller of all
Personal Information collected through the Platform in the EEA and the United
Kingdom, except with respect to the Services (where The Business Boardroom is
the Data Processor) or where a supplemental Privacy Policy says otherwise. The
contact details for The Business Boardroom are set out in the "

HOW TO CONTACT US

” section.

If you have questions about or need further information
concerning the legal basis on which we collect and use your Personal
Information for any specific processing activity, please contact us using the
contact details provided under the “

HOW TO CONTACT US

” Section below.

RETENTION OF YOUR PERSONAL INFORMATION:

We will
only retain your Personal Information for as long as reasonably necessary to
fulfill the purposes we collected it for, including for the purposes of
satisfying any legal, regulatory, tax, accounting or reporting requirements and
for other purposes described in this Privacy Policy. We may retain your
Personal Information for a longer period in the event of a complaint or if we
reasonably believe there is a prospect of litigation in respect to our
relationship with you.

To determine the appropriate retention period for Personal
Information, we consider the amount, nature and sensitivity of the Personal
Information, the potential risk of harm from unauthorised use or disclosure of
your Personal Information, the purposes for which we process your Personal
Information and whether we can achieve those purposes through other means, and
the applicable legal, regulatory, tax, accounting or other requirements.
In some circumstances you can ask us to delete your data: see “YOUR LEGAL
RIGHTS” below for further information. And in some circumstances we will
anonymize your Personal Information (so that it can no longer be associated
with you) for research or statistical purposes, in which case we may use this
information indefinitely without further notice to you.

4. How The Business Boardroom Protects Your Information

The Platform is designed to provide reasonable and
appropriate administrative, technical and organizational security measures to
protect your Personal Information against risks such as temporary or permanent
loss, destruction, and unauthorised or unlawful access, alteration, use or
disclosure. We require our suppliers and vendors to apply similar
protections when they access or use Personal Information that we share with
them. Users of the Platform must also do their part in protecting the
data, systems, networks, and service they are utilising. No technology,
data transmission or system can be guaranteed to be 100% secure. If you
have reason to believe that your interaction with us is no longer secure (for
example, if you feel that your password to any The Business Boardoom

account has been compromised), please
immediately notify us by contacting us using the instructions in the “

HOW TO CONTACT US

” section below.

5. When The Business Boardroom Shares Your Information

We work through our affiliates to provide the Platform and
other The Business Boardroom Services. We also work with authorized
suppliers and business partners. When we share your Personal Information
with these companies, we put in place appropriate measures to limit the use of
your information only for legal and authorised purposes that are consistent
with this Privacy Policy, as well as appropriate confidentiality and security
measures.

We also share information with third parties for advertising
and marketing; when required by law or to respond to legal process; to protect
our customers; to protect lives; to maintain the security of the Platform; and
to protect our legal rights. We may disclose Personal Information that we
collect or you provide as described in this Privacy Policy:

With Affiliates and Subsidiaries. For purposes limited to and consistent with this Privacy Policy. With Suppliers. Our authorised vendors and suppliers may require Personal Information to provide services we have contracted for, such as product delivery, website hosting, data analysis, IT services, auditing, or customer service. We use a wide variety of software and tools at The Business Boardroom, and we process Personal Information using these tools as a regular course of business. Our contracts with suppliers and vendors include provisions to protect your Personal Information and limit its use. With Partners. We occasionally have relationships with third parties that are not suppliers or vendors but are working with us to offer certain opportunities such as marketing and similar promotions, to enable joint products or research studies, or to facilitate services on the Platform. In these cases, additional terms or Privacy Policies may be provided. For third parties or uses not described in this Privacy Policy, we share your information only with a lawful basis to do so.

For Advertising and Marketing. We share your information with our third-party company partners to prepare and deliver advertising and marketing content, to provide content services and to enable them to provide you with more personalised ads and to study the effectiveness of our campaigns.

In particular, we use third-party companies to communicate regarding goods and
services that may be of interest to you, in accordance with your
preferences. You may receive this content by a variety of means such as
email, phone or when you access and use the Platform or other The Business Boardroom
Services, and other websites. Content may be based on information
obtained, for example, through prior purchases or transactions, through your
device’s physical location, through information about what advertisements and
content you have viewed, or through cookies and similar technologies relating
to your access to and use of the Platform and other websites.

For Connections to Social Networks and Third Party Services.

Where you are using our Services
and have chosen to connect your social networks profiles to the The Business
Boardroom Services, or if you authorise a third party service to access your
account, you are agreeing to provide information about you to the social
networks and the third party services under their respective terms and privacy
policies. For example, if you choose to connect your YouTube account to the The
Business Boardroom Services, this connection uses YouTube’s API services, and
the Google Privacy Policy (located

here

) will
apply to you. If you have authorised us to access your information via the
YouTube API services, in addition to our normal procedure for deleting stored
data, you may revoke our access to your data via the Google security settings
page, located

here

Sales, Mergers & Acquisitions. We may disclose Personal Information as part of a contemplated or actual corporate transaction such as a reorganisation, merger, sale, joint venture, assignment, transfer or other disposition of all or any portion of our business, assets or stock (including in connection with any bankruptcy or similar proceedings).

With Your Consent. The Business Boardroom may disclose your Personal Information to any other person or entity where you consent to the disclosure. For information about how to decline our advertising and marketing, please see the section entitled "Your Choices & Rights" below.

We do NOT share your phone number or opt-in consent with third parties unless we’ve received your express written consent to do so.

We also share non-personally identifiable information, such
as anonymised or aggregated information, with suppliers for purposes such as
analysis, identifying trends in the areas of our products and to help research
and develop new The Business Boardroom Services.

The Business Boardroom does not sell any of your Personal
Information for monetary compensation.

6. Links to Other Websites and Services

We are not responsible for the practices employed by
websites or services linked to or from the Platform, including the information
or content contained therein. This Privacy Policy does not address, and
we are not responsible for, the policies and practices of third parties or
other organizations that are not operating on The Business Boardroom’s behalf,
including policies and practices related to privacy and security, data
collection, processing, use, storage, and disclosure. This includes: (a)
any third party operating any site or service to which the Platform links – the
inclusion of a link on the Platform does not imply endorsement of the linked
site or service by us or by our affiliates; or (b) any app developer, app
provider, social media platform provider, operating system provider, wireless
service provider or device manufacturer (such as Facebook, Apple, Google,
Microsoft, LinkedIn, etc.) - including any Personal Information you disclose to
other organisations through or in connection with the Platform or other The
Business Boardroom Services.

7. Do Not Track

Some browsers incorporate a "Do Not Track" (“DNT”)
feature that, when turned on, signals to websites and online services that you
do not want to be tracked. At this time, the Platform does not respond to
DNT signals.

8. YOUR LEGAL RIGHTS

The Business Boardroom respects your rights in how your
Personal Information is used and shared. Depending on where you live, you may
have rights to request access or corrections to your personal data and make
choices about the kinds of marketing materials you receive (or choose not to
receive marketing from The Business Boardroom at all). See below for more
information, depending on your location.

9. European Privacy Rights

If you are in Europe, you may have additional rights under
the GDPR, the UK GDPR, or nFADP. Additional choices and rights may be
available to you depending on which The Business Boardroom Services you use.

Access, Correction to or Deletion of Your Information. If you would like to correct or update your Personal Information, or to request access to or deletion of your Personal Information, you may contact us by visiting the Platform or by using the contact details provided under the “HOW TO CONTACT US” section below. If you request a change to or deletion of your Personal Information, please note that we may still need to retain certain information for recordkeeping purposes, and/or to complete any transactions that you began prior to requesting such change or deletion (e.g., when you make a purchase or enter a promotion, you may not be able to change or delete the Personal Information provided until after the completion of such purchase or promotion). Some of your information may also remain within our systems and other records where necessary for compliance with applicable law.

At your request and where the law requires us to do so, we will confirm what
Personal Information we hold about you. You may also have a legal right
to obtain a copy of your Personal Information. You can make such a
request by making a written request in one of the ways described in the “HOW TO
CONTACT US” section below. We may charge a processing fee for this
service where permitted by law and we will require evidence of your identity
before fulfilling your request.

Data Privacy Rights Specific to Individuals in the European Economic Area, the United Kingdom, and Switzerland. You can object to processing of your Personal Information, ask us to restrict processing of your Personal Information, or request portability of your Personal Information. You can exercise these rights by making a written request in one of the ways described in the “HOW TO CONTACT US” section below. Similarly, if we have collected your Personal Information with your consent, you can withdraw your consent at any time. Withdrawing your consent will not affect (1) the lawfulness of any processing we conducted prior to your withdrawal, or (2) processing your Personal Information under other legal bases. If you believe we are using your Personal Information in a way that is inconsistent with this Privacy Policy or for more information about your rights, contact your local data protection authority. Additionally, under the EU-U.S. DPF, the UK Extension to the EU-U.S. DPF, and/or the Swiss-U.S. DPF, you may contact JAMS Mediation, Arbitration, and ADR Services (https://www.jamsadr.com/eu-us-data-privacy-framework) to address complaints and provide appropriate recourse free of charge to you. Under certain conditions, you may invoke binding arbitration. For additional information on pre-arbitration requirements, please see Annex I of the DPF Principles.

Advertising and Marketing Choices. We give you many choices regarding our use and disclosure of your Personal Information for advertising and marketing purposes. You may access or update your contact details and modify your communication preferences by using one of the methods provided under the “HOW TO CONTACT US” section below. Please also note that if you choose not to receive marketing communications from us, we may still send you communications related to your products or the Platform, such as information about a security update, service issue or product delivery. Some advertising content is delivered through the Platform’s use of cookies and similar technologies.

10. International Compliance

The Business Boardroom is a global company with its
headquarters in the United Kingdoms. As such, we may transfer your
Personal Information between the United kingdom and our affiliates and business
partners in other countries. We may also transfer your Personal
Information to our third party service providers, who may be located in a
different country to you.

The Business Boardroom transfers information internationally
in order to operate efficiently, to improve performance, and to create
redundancies to protect information in the event of an outage or other
problem. In so doing, we will process your Personal Information in a way
that meets the commitments of this Privacy Policy and complies with the law
wherever we transfer it.

Whenever The Business Boardroom transfers Personal
Information beyond the country of origin, we will do so in accordance with
applicable laws. For Personal Information originating in the European
Economic Area (EEA), the United Kingdom (UK), or Switzerland that is
transferred to a The Business Boardroom entity outside the EEA, UK, or
Switzerland, The Business Boardroom participates in the

EU-U.S. Data Privacy Framework (EU-U.S. DPF)

and, as applicable, the UK
extension to the EU-U.S. DPF, and/or the Swiss-U.S. Data Privacy Framework
(Swiss-U.S. DPF). The Business Boardroom commits to the DPF Principles and, as
needed, will take additional steps to provide appropriate safeguards for the
Personal Information we transfer. The Federal Trade Commission has jurisdiction
over The Business Boardroom compliance with the EU-U.S. DPF, the UK Extension
to the EU-U.S. DPF, and the Swiss-U.S. DPF). The Business Boardroom may
be required to disclose Personal Information in response to lawful requests by
public authorities, including to meet national security or law enforcement
requirements. The Business Boardroom is liable in cases of onward transfers to
third parties.

11. How To Contact Us About This Privacy Policy

To ask questions about this Privacy Policy and our privacy
practices, contact us at

[email protected]

or
by mail at:

The Business Boardroom

ATTN: Compliance Team

27 The Bridge Street

Newport

NP20 4BG